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Claim Your Demo Now →Certified Unite Partner
Program (CUPP)
Vision
"To build India’s largest School-Tech Partner Network by enabling 1,000+ certified Unite partners across 100+ cities by 2026."

Unite–Brand Essence
CUPP stands for Certified Unite Partner Program — an exclusive initiative by unite-india.com
To empower business partners, sales agencies, and entrepreneurs to grow their income by helping education institutions go digital with Unite ERP.
CUPP is more than a partnership — it’s a profit-sharing growth ecosystem for ambitious people who believe in transforming education through technology.
Program Overview
| Partner Type | What You Do | Your Reward |
|---|---|---|
| CUPP Referral Partner | Book demos for Unite team. Share leads (schools/institutes) with Unite — Unite team handles demo & closure. | Earn 15% commission on the first-year deal + 5% renewal. |
| CUPP Reseller Partner | Handle demo, closure, and client management in your region. | Get up to 35% margin on ERP + 10% renewal margin + bonus. |
🏆 CUPP Tiers & Recognition
| Level | Requirement | Badge | Key Privileges |
|---|---|---|---|
| CUPP Starter | Pass certification with 3 closed deals | Certified CUPP Partner | 25% margin, Partner Portal access, lead submission, and training support |
| CUPP Platinum | ₹3L+ in closed sales or 10+ active clients | CUPP Platinum Partner | 30% margin, co-branding rights, MDF access, and priority listing on Unite website |
| CUPP Elite | ₹10L+ in annual sales and 20+ active clients | CUPP Elite Partner | 35% margin, city exclusivity, joint marketing campaigns, and national award eligibility |
💰 CUPP Earning Potential
| Deal Example | ERP Value | Partner Type | 1st Year Income | Renewal Income |
|---|---|---|---|---|
| 1 School Referral | ₹50,000 | Referral | ₹7,500 (15%) | ₹2,500 (5%) |
| 1 School Reseller | ₹50,000 | Reseller | ₹17,500 (35%) | ₹5,000 (10%) |
| 5 Schools Bundle | ₹2,00,000 | Reseller | ₹70,000 (35%) + ₹10,000 bonus | ₹20,000 (10%) |
🎯Top CUPP Partners earn ₹5–₹10 lakh+ per year through ERP sales, renewals, and bonuses.
🎓 CUPP Partner Certification
| Course | Focus | Duration | Badge Earned |
|---|---|---|---|
| CUPP 101 – Product Knowledge | ERP overview, pricing, sales flow | 2 hrs | Unite Training Certificate |
| CUPP 201 – Sales Mastery | Demo flow, lead handling, closing | 4 hrs | Unite Training Certificate |
| CUPP 301 – Implementation Essentials(optional) | Data setup, onboarding, client handover | 6 hrs | Unite Training Certificate |
| Annual Refresh Exam | Product updates & new modules | 1 hr | Unite Training Certificate |
🧠Access everything in your CUPP Partner Portal — videos, sales scripts, demo templates, and live mentoring sessions.
🎯 Partner Benefits at a Glance
| Benefit | Referral Partner | Reseller Partner |
|---|---|---|
| Partner Portal & CRM Access | ✅ | ✅ |
| Training & Certification | ✅ | ✅ |
| Co-branded Marketing Assets | — | ✅ |
| Demo License (ERP + App) | — | ✅ |
| Dedicated Partner Manager | — | ✅ |
| Unite Website Listing | — | ✅(Pro & Elite) |
| MDF (Marketing Development Fund) | — | ✅(Pro & Elite) |
| City Exclusivity | — | ✅(Elite only) |
| Quarterly Incentives | — | ✅ |
| Event / Webinar Participation | — | ✅(Pro & Elite) |
🧭 Partner Journey: From New to Elite
| Stage | Timeframe | Target | Rewards |
|---|---|---|---|
| Step 1: Enroll | Week 1 | Pass CUPP 101 + sign agreement | Access to portal & demo license |
| Step 2: Activate | Month 1 | Close first sale | Instant payout + social badge |
| Step 3: Grow | Month 3 | ₹2–5L in sales | Pro status + co-branding |
| Step 4: Lead Your City | Month 6+ | ₹10L+ in yearly sales | Elite status + exclusivity rights |
Marketing & Co-Branding Support
- Ready-to-use ad templates (Facebook, Insta, Linkedin)
- Partner microsite / landing page (like yourcity.unite-india.com)
- Co-branded emailers, brochures, banners
- Access to leads from Unite’s national campaigns
- Joint city seminars & demo events
- Social media spotlight and partner success features
CUPP Partner Terms
- All partner commissions are payable
within 30 days of client payment - Leads are valid for 90 days after registration
(first claim rule) - CUPP certification must be renewed every 12 months
- All brand assets and co-marketing materials must follow Unite Brand Guidelines
🚀 Why Join CUPP
| Advantage | Your Benefit |
|---|---|
| India's Top School ERP Brand | Sell a proven product with strong market demand |
| Recurring Annual Income | Renewals = predictable and growing revenue |
| Training & Certification | Become an expert in Ed-Tech Business Development |
| Marketing Support | Grow faster with Unite’s national brand power |
| Local Territory Ownership | Build your own business presence in your city |
| Recognition & Rewards | Earn exclusive status, partner badges, and growth bonuses. |
🌟 CUPP Partner Recognition System
| Badge | Label | Description |
|---|---|---|
| CUPP Certified Partner | Entry-level |
|
| CUPP Platinum Partner | Growth-level |
|
| CUPP Elite Partner | Leadership-level |
|
“CUPP: Where Entrepreneurs Become Education Leaders.”
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