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Certified Unite Partner
Program (CUPP)

Vision
"To build India’s largest School-Tech Partner Network by enabling
1,000+ certified Unite partners across 100+ cities by 2026."
Business Partners Shaking Hands

Unite–Brand Essence

CUPP stands for Certified Unite Partner Program — an exclusive initiative by unite-india.com
To empower business partners, sales agencies, and entrepreneurs to grow their income by helping education institutions go digital with Unite ERP.
CUPP is more than a partnership — it’s a profit-sharing growth ecosystem for ambitious people who believe in transforming education through technology.

Program Overview

Partner TypeWhat You DoYour Reward
CUPP Referral PartnerBook demos for Unite team. Share leads (schools/institutes) with Unite — Unite team handles demo & closure.Earn 15% commission on the first-year deal + 5% renewal.
CUPP Reseller PartnerHandle demo, closure, and client management in your region.Get up to 35% margin on ERP + 10% renewal margin + bonus.

🏆 CUPP Tiers & Recognition

LevelRequirementBadgeKey Privileges
CUPP StarterPass certification with 3 closed dealsCertified CUPP Partner25% margin, Partner Portal access, lead submission, and training support
CUPP Platinum₹3L+ in closed sales or 10+ active clientsCUPP Platinum Partner30% margin, co-branding rights, MDF access, and priority listing on Unite website
CUPP Elite₹10L+ in annual sales and 20+ active clientsCUPP Elite Partner35% margin, city exclusivity, joint marketing campaigns, and national award eligibility

💰 CUPP Earning Potential

Deal ExampleERP ValuePartner Type1st Year IncomeRenewal Income
1 School Referral₹50,000Referral₹7,500 (15%)₹2,500 (5%)
1 School Reseller₹50,000Reseller₹17,500 (35%)₹5,000 (10%)
5 Schools Bundle₹2,00,000Reseller₹70,000 (35%)
+ ₹10,000 bonus
₹20,000 (10%)
🎯Top CUPP Partners earn ₹5–₹10 lakh+ per year through ERP sales, renewals, and bonuses.

🎓 CUPP Partner Certification

CourseFocusDurationBadge Earned
CUPP 101 – Product KnowledgeERP overview, pricing, sales flow2 hrsUnite Training Certificate
CUPP 201 – Sales MasteryDemo flow, lead handling, closing4 hrsUnite Training Certificate
CUPP 301 – Implementation Essentials(optional)Data setup, onboarding, client handover6 hrsUnite Training Certificate
Annual Refresh ExamProduct updates & new modules1 hrUnite Training Certificate
🧠Access everything in your CUPP Partner Portal — videos, sales scripts, demo templates, and live mentoring sessions.

🎯 Partner Benefits at a Glance

BenefitReferral PartnerReseller Partner
Partner Portal & CRM Access
Training & Certification
Co-branded Marketing Assets
Demo License (ERP + App)
Dedicated Partner Manager
Unite Website Listing(Pro & Elite)
MDF (Marketing Development Fund)(Pro & Elite)
City Exclusivity(Elite only)
Quarterly Incentives
Event / Webinar Participation(Pro & Elite)

🧭 Partner Journey: From New to Elite

StageTimeframeTargetRewards
Step 1: EnrollWeek 1Pass CUPP 101 + sign agreementAccess to portal & demo license
Step 2: ActivateMonth 1Close first saleInstant payout + social badge
Step 3: GrowMonth 3₹2–5L in salesPro status + co-branding
Step 4: Lead Your CityMonth 6+₹10L+ in yearly salesElite status + exclusivity rights

Marketing & Co-Branding Support

  • Ready-to-use ad templates (Facebook, Insta, Linkedin)
  • Partner microsite / landing page (like yourcity.unite-india.com)
  • Co-branded emailers, brochures, banners
  • Access to leads from Unite’s national campaigns
  • Joint city seminars & demo events
  • Social media spotlight and partner success features

CUPP Partner Terms

  • All partner commissions are payable
    within 30 days of client payment
  • Leads are valid for 90 days after registration
    (first claim rule)
  • CUPP certification must be renewed every 12 months
  • All brand assets and co-marketing materials must follow Unite Brand Guidelines

🚀 Why Join CUPP

AdvantageYour Benefit
India's Top School ERP BrandSell a proven product with strong market demand
Recurring Annual IncomeRenewals = predictable and growing revenue
Training & CertificationBecome an expert in Ed-Tech Business Development
Marketing SupportGrow faster with Unite’s national brand power
Local Territory OwnershipBuild your own business presence in your city
Recognition & RewardsEarn exclusive status, partner badges, and growth bonuses.

🌟 CUPP Partner Recognition System

BadgeLabelDescription
CUPP Certified Partner
Entry-level
  • Officially certified Unite Partner.
  • Successfully completed onboarding and achieved 3+ closed deals.
  • Earns 25% margin on every sale.
  • Gains access to Partner Portal, demo tools, and training resources.
CUPP Platinum Partner
Growth-level
  • Proven performer with consistent sales growth.
  • Recognized for client satisfaction and retention.
  • Earns up to 30% margin plus MDF (Marketing Development Fund).
  • Eligible for co-branding and regional marketing promotions.
CUPP Elite Partner
Leadership-level
  • Top-tier partner with exclusive city-level rights.
  • Recognized nationwide for outstanding performance.
  • Earns 35% margin plus annual bonus incentives.
  • Eligible for joint campaigns, premium leads, and national awards.

“CUPP: Where Entrepreneurs Become Education Leaders.”

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